19 www. ReadMPM. com | www. VOICE forRea l Es tate. com | www.MountPl easantBu i l der s . com D emand for backyard amenities such as pools, outdoor kitchens and patios skyrocketed in 2020, a national trend that was mirrored here locally. With the pandemic leading many Mount Pleasant families to hunker down and delay vacations, funds once allocated for travel have instead been used for overhauling our homes’ outdoor living spaces, where we suddenly find ourselves spending more time. Whether it’s for fun, function, comfort or a combination thereof, people are investing in backyard improvements. Jeremy Johnson — who, along with his wife, Amy, and her father, Jesse, owns America’s Swimming Pool Company of Mount Pleasant — recalled that when COVID-19 started making headlines, like many other businesses, nobody in the pool industry knew what to expect. What happened was a boom in sales: customers began to take money they would have otherwise spent on trips and allocate it toward transforming their backyards into an outdoor oasis. ASP Mount Pleasant saw a significant increase in pool renovations, including tile updates and concrete deck repair and remodels, as well as pool heater purchases. In a typical season, they start receiving renovation calls in February and March, as residents prepare their pools for spring. But in 2020, they were inundated with pool heater requests, ultimately selling more heaters in February and March than in all of 2019 combined. Customer feedback informed Johnson that this heater surge was home and garden Photo prov i ded by Ame r i ca’s Swimmi ng Poo l Company. Any backyard can be t rans formed i nto a ca lmi ng, fun ret reat wi th the r i ght poo l , l i ke th i s ret ro resor t - s t y l e gem by Amer i ca’s Swimmi ng Poo l Company of Mount Pl easant .