Mount Pleasant Magazine Jan/Feb2016

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time to go home. It’s tedious but fulfilling.”
The analysis even included visits from CALEA
assessors, who were impressed by the department’s social
media outreach and community involvement, according
to Googe.
Googe embraces the idea that knowledge is power,
which is why he’s worked so hard to create a high
standard of service online. The department has more
than 14,000 followers on Twitter and more than 3,000
on Facebook. Questions on social media pour in at all
hours of the day and night, on subjects ranging from
traffic accidents to road closures. Googe has some help,
including six patrol officers who rotate to assist him in
fielding questions and keeping the community informed.
“We were doing it to get the community involved,
and it wasn’t something I was expecting to take off as it
did,” said Googe.
During the recent historic flooding, Googe posted
photos of flooded roadways, lists of road closures and
answered questioned posted on Twitter throughout the
several days of rain. Members of the local community
expressed their gratitude.
“Thanks so much and thanks for your service,” said one
follower on Twitter. “Thanks for the quick response, too!!”
ABC News 4 New Media Manager Sam Tyson, who
handles social media for the local television station,
praised Mount Pleasant’s dedication online.
“They are probably one of the best law enforcement
agencies on social media, especially where it matters
most, on Twitter,” said Tyson. “They get the information
out really quickly and are very responsive.”
According to a 2014 survey of 600 law enforcement
agencies by the International Association of Chiefs of
Police, 95 percent of agencies use social media and 55
percent of those not using social media are considering
it. The study also showed more than three quarters of
agencies believed social media had improved police/
community relations.
“I think they are more responsive to the community
they serve. I think the community has a greater
understanding of what they are doing,” said Tyson. “I
think every police agency in the country will have to be
more aggressive in their social media campaign because
it’s just where everyone is right now. The people are going
straight to the police agencies and wanting information
immediately. And that’s not going to change.”
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1035 Johnnie Dodds Blvd. • Mount Pleasant
(843) 884-2256 •
Monday - Saturday
10am - 6pm