MPM: When did you decide to go into the business you are in?
Fitch: Mount Pleasant Seafood first opened its doors back in 1945, on the banks of Shem Creek, with my great-grandfather and grandfather, Captain Walter G. Toler and Captain Walter D. Toler. For four generations now, we have been serving fresh local seafood to both our local community and tourists from around the world. Whether it’s the fresh catch of the day, the Ready-to-Go Shrimp Boil or we are catering a special occasion, we are extremely grateful for the opportunities that allows our family to serve others.
MPM: How do you find your passion?
Fitch: I wouldn’t say I found my passion, but more so I was born with it. From the time I was old enough to shuck an oyster myself, I fell in love with our family’s legacy and the people of this community. It was a natural fit for me to assume this role and work hand-in-hand with my family, doing what we love to do.”
MPM: What or who inspires you?
Fitch: “My family’s history inspires me and the future of our community motivates me. Along with sharing recipes and smiles with the folks we serve, I equally enjoy working with today’s youth, both within my church community as well as inside our market. To me, the greatest thing we can do to ensure the success of our future is to create a space for them to learn and grow. I believe we do this well at Mount Pleasant Seafood.
MPM: Tell us about how you grew up and who shaped you into the woman you are today.
Fitch: I’ve been fortunate to grow up in a family that has taken pride in hard work. Also, even with our community growing larger and larger by the day, there is a small-town sense about this place that instills care and concern for our neighbors and environment. I think I’ve benefited greatly from my family and community all around.
MPM: Give us some success tips for someone just starting out in your line of work.
Fitch: Keep your eyes and ears open all the time. The natural resources around us are incredible, as are the men and women cultivating the waters for our seafood. Listen to their stories and learn the rhythms of seasonal products to fully enjoy everything the Lowcountry can provide. When we know what goes into the art and hard work of harvesting local seafood, I think it tastes even sweeter and tastier.
For more information on Mount Pleasant Seafood, visit mtpleasantseafood.com.
I have known the Firch family for many years. I have bought seafood at their shop many times and van say the quality and price has always been superb. The customer service is excellent. They have the freshest product around! I would recommend Mt. Pleasant Seafood to anyone!!