Mount Pleasant’s Go-To for Glamour, Jean’s Bridal

Mount Pleasant's Go-To for Glamour, Jean's Bridal

For over 40 years, Jean’s bridal has been Mount Pleasant’s metaphorical “little black dress” of bridal and formal wear – the one you can always count on when you need just the right look or accessory for an event. Its longevity and dependable service are just two of the reasons Mount Pleasant residents voted it Best Bridal Shop.

“Jean’s Bridal has been open since 1974 and at our current location since 1984,” said Michelle Waterbury, manager and Jean’s daughter. “That longevity helps people feel comfortable that they’re getting the best advice they can get.”

The mother-daughter team works with four other employees, and their decades in business have helped Jean’s Bridal grow into a tradition for area brides.

“We have clients whose mother or even grandmother shopped with us for their formal needs, and they have grown up coming to us. We’ve helped them through some of their most memorable events: debutante balls, proms, college formals, their weddings, their children’s weddings and all those other evening and cocktail events in between,” Waterbury said.

Jean’s Bridal carries wedding gowns from top names like Allure, Paloma Blanca, Mikaela, Mori Lee and Willowby, among others. They encourage brides to rely on their gut instincts, have an open mind and help make saying “yes” to the dress fun rather than stressful.

Bridesmaid gowns and mother-of-the-bride or mother-of-the-groom dresses, grooms’ and grooms’ party tuxes and suits are also available, allowing the bride and any family or friends involved in those choices the opportunity to make all of those important decisions under one roof.

Wedding fittings and alterations are also performed at Jean’s Bridal, so brides, grooms and members of the wedding party do not have to look elsewhere for alterations.

But Jean’s Bridal is more than just formal clothing. They have a variety of accessories ranging from jewelry to hair accessories, handkerchiefs, garters, shoes, purses and more. Other wedding day needs like flower-girl or ring-bearer accessories are also available.

“Our stock of accessories is always changing,” said Waterbury. “Paying attention to detail is a big part of what we do every day, so we handpick our favorites.”

Jean’s Bridal even carries customizable dress labels that can be embroidered with a bride’s initials and wedding date and sewn into the dress.

As the icing on the cake, Jean’s Bridal goes beyond gowns and accessories to offer wedding adornments such as table settings and decorations.

Jean, Michelle and the rest of the team at Jean’s Bridal take great care to ensure their clients – no matter what event they are shopping for – receive honest and dependable service.

“That’s what has kept Jean’s Bridal in business for more than four decades,” said Waterbury. “Our clients know they can depend on us for truthful advice and reliable service. It’s what keeps them coming back and why they recommend us to their friends. We love being part of our clients’ most important events throughout their life.”

For more information, visit, stop by to see the selection in person at 798 Johnnie Dodds Blvd. or call 843-881-2056.

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