Imagine a world where stacks of books rest upon hand-carved antique dressers, as yogis take pose, breathe deeply and stretch their hands toward high ceilings – vibrant, beaded chandeliers and various statement-making light fixtures dangling overhead.
Reverie Shop Therapy, formerly Encore Interiors, is so much more than a place to pick up a few decor items to spruce up your entryway. Owner Amey Nicoll has transformed the shop into a sanctuary of sorts where you can recharge, re-inspire and revel in all the wonder housed inside this ever-evolving Mount Pleasant gem.
“My vision for Reverie is for it to be a space where people want to frequent,” said Nicoll. “I am so fortunate to have this space and love being able to offer it to local organizations and other small businesses for their use.”
Nicoll partners with established and fledgling business to bring a boutique vibe to the traditional vendor mall model. Lamp Niche, a lighting store based in Murrells Inlet, now offers customers lamp design consultations, shading and light fixture repair.
“In April, we received our first container of many (there are over 200 pieces) from one of our partners, Spicy, LLC,” said Nicoll. “The owner traveled to India to hand-select each of the items for their craftsmanship and uniqueness. He deeply cares about what he is providing to the consumer.”
“At Reverie, we seek to connect our customers to incredible unique products and opportunities for lower prices than they can find elsewhere,” Nicoll added.
Local artists and artisans can apply to sell their products at Reverie, where you can find hand-printed children’s apparel by Scout and Indiana, coastal artwork by The Gallavantor and handcrafted furniture by TimberKeg.
“The most rewarding part of owning a small business is being the source of someone’s happy,” said Nicoll. “I love supporting local entrepreneurs by offering them a space and place to get their businesses started, furthered or expanded.
Not only can you purchase a book from some of your favorite authors, but a trip to Reverie Shop Therapy could mean you might meet them as well. On May 19, Reverie will host its first Books and Bubbles Soiree, with famed author Dorothea Benton Frank. Guests can sip on champagne, listen to this word weaver recount her tales of Lowcountry living and leave with a signed copy of her latest hot-off-the-press creation. A portion of the night’s proceeds will go to THRIVE SC – an organization dedicated to helping survivors of domestic violence.
Nicoll doesn’t shy away from trying out new ideas. Her philosophy encourages innovation and creativity – and Reverie certainly reflects that. From yoga classes on Tuesdays and Thursdays to painting and sewing classes offered in-house, Reverie is an environment where you can stretch your creativity – or simply stretch. Fundraising events, women’s workshops and business team-building sessions have all been held within this inviting yet funky space.
You’ll still find a multitude of gold-plated candleholders and furry pillows, but you’ll also leave this marketplace having learned a little something about art, teamwork or perhaps even the benefits of the Savasana pose.
“Recently a customer walked into the store and just stopped dead in her tracks,” said Nicoll. “‘Wow’ was all she could say. We want that ‘wow’ moment for each of our customers. We get asked every day, ‘Is this still a consignment store?’ Our answer is always the same – ‘yes and so much more.’”
To learn more, visit www.reverieshoptherapy.com or call 843-352-7863.
By Kalene McCort